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B&J Rocket appoints new Sales Management

August 2018:   

The market leader for retreading tools appoints Fredy Walther as General Manager Sales with immediate effect. 

In the course of its strategic realignment with the transfer of order processing to Denmark, B&J Rocket also adapts the sales structure to the requirements and appoints Fredy Walther as General Manager Sales for the regions Europe, Asia, Pacific and Africa. Walther joined the company in 2011 as Key Account Manager for this same region and has many years of sound trade experience. Since 1992 he was active in the workshop equipment and tire industry, as service manager, product manager and sales manager. Walther reports in his new function directly to Marcos Guzman, President of B&J Rocket. "With this new sales structure we will be able to respond even faster to customer inquiries, since order processing, production and warehouse are now situated very closely  together," emphasizes Walther.



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